Developing The Best Brand Strategy For Your Business

July 23, 2008 by jglynn  
Filed under Corporate

Developing a successful brand strategy is essential to the success of your business. The name of your company, the product that you sell, and the overall impression, style, and perceived direction and mission of a business or company.

This article will describe some instances in which a branding strategy or rebranding strategy can be beneficial, and some of the steps involved in the creation of one.

A brand can be solidified and recognized by logos, customer service, and by the family brand under which it is marketed. This is also called family brand, and companies like Disney and Coca Cola incorporate this strategy into their marketing plan.

Disney yogurt, for example, may feature pictures of Mickey Mouse and the Magic Kingdom logo on the box. This connects the product to the Disney Corporation as a whole in the mind of the consumer. When the same consumer purchases a Disney movie, Disney licensed clothing, shoes, or sunglasses, they are showing a brand preference, which is the goal of any effective marketing strategy.

Newer companies work hard to establish their brands, employing marketing teams in house or employing outside marketing and branding experts, with the goal of making sure that any time that a consumer comes in contact with anything associated with a specific company, the brand for that company is reinforced in the minds of the consumers who do so.

Older companies may decide to undergo a rebranding process as their business expands, comes under new ownership, or attempts to appeal to a different demographic.

Many large companies, including McDonalds, have done this successfully. Initially, the restaurant was a take out eatery, but as more and more people, namely families, began to frequent it, the company realized that it could make more money and attract a larger demographic by redesigning and remodeling their restaurants in order to accommodate booths and tables.

Other companies, mainly tobacco companies have gone through more dramatic rebranding, in order to keep abreast with trends, new research, and the general public opinion and consensus of their products.

A brand is a company first chance to make a good impression on the minds of consumers, investors, employees, and anyone associated with, or potentially associated with, a product or service.

Development of a logo, of a set of standards, of a mission, and even of a color scheme for franchises all contribute to this overall feel of a company, product, or service.

For more information about business naming and corporate branding visit our site.

Top Tips for Making Your Office Greener

July 22, 2008 by johnmce  
Filed under Corporate

Despite making changes to their home lives, workers are unlikely to be quite so environmentally -minded at work, particularly if their employers are not seen to take the issue seriously. For this reason change must happen top-down, unless you have an eco-warrior employee who is prepared to plan and implement carbon-saving changes. Here are a few simple things you can do to make your office greener, and I’m not talking USB kettles or reusing teabags.

Travel

Use public transport where possible, and consider implementing a car sharing initiative, it will help you become greener and maybe even bring the workforce closer together. Many firms are also introducing a ride-to-work scheme whereby the company helps out with the cost of a bicycle for the employee to cycle to work. It improves the environment and the mental and physical health of your employees.

Lights

Turning lights off when they’re not in use and replacing old bulbs with energy saving ones greatly increases your green credentials. Utilise natural light wherever possible. It may sound obvious but there is a tendency to put the lights on instead of opening the blinds.

Technology

Replace old energy inefficient hardware with new economic items. You’ll save the world and some money!

Don’t use the air conditioner when opening a window will do. Conditioned air is not nearly as good for you and your employees as a nice bit of (free) fresh air.

Nothing Disposable

Replace paper and plastic cups and cutlery with real ones. Not only are mugs and glasses much better for the environment, but they’re also much nicer to drink from!

Don’t use the dishwasher unless you have a full load, it is easier just to rinse.

Turn Your Computer Off

Turn your computer off when you leave the office, not just the monitor. And that goes for the air conditioner as well.

Really, what is the point turning the lights off and recycling your waste if you’re going to leave your computer on?

Recycle

The emphasis should be on employers to make recycling at work easy and convenient for employees. Getting employees to separate their waste will force them to think about how much paper they waste.

Communication

Use electronic methods of communication rather than leaving notes or memos around the office. Consider using an online forum, messageboard or messenger applications for staff chit-chat instead of passing notes around, you naughty boys and girls! Shall I read it to the whole class?

Only print emails if it is absolutely essential, and add a ‘Think before you print’ disclaimer to your email signature. If you do need to print to paper, set up your printer to double-sided, every little counts!

John Mce writes on behalf of Arc Vision, a company which specialise in corporate responsibility consultancy and recruitment.

The Basic Definition of Concurrent Engineering

July 22, 2008 by contacttlp  
Filed under Corporate

Concurrent Engineering is theoretically defined as a systematic approach to the concurrent design of products and their related processes, including manufacture and support. It is an example of group decision making and negotiation that commonly occurs in organizations and involves many agents.

Concurrent Engineering is an evolving process that requires continuous improvement and refinement. It is well established as an approach to engineer product parts, however, the concept has a much broader application. Concurrent engineering is the simultaneous consideration of product and process downstream requirements by multidisciplinary teams.

Specialists from all disciplines, including reliability, maintainability, human factors, safety, logistics, business and management, whose expertise will eventually be represented in the product, have important contributions throughout the system life cycle.

Simply put, it is a business strategy which replaces the traditional product development process with one in which tasks are done in parallel and there is an early consideration for every aspect of a products development process.

This strategy focuses on the optimization and distribution of a firms assets in the design and development process to ensure effective, efficient and concurrent product development process to minimize duplicate or repeat effort and risk.

Concurrent Engineering is now widely accepted as an appropriate method for producing better products faster and for lower cost. Information sharing, conflict resolution and version management are three very important aspects of this process.

Using this business strategy, manufacturers will learn how they can electronically define their critical part attributes both purchased and manufactured, deliver inspection sampling plans to their vendors over the internet and manage the quality trends of each supplier. Paperless process planning allows entire work instructions with data collections to be imbedded directly onto drawings or solid models.

Manufacturers need information about inventory availability, machine uptime and down time, product cycle times, yield, waste, WIP and lot tracking and genealogy. They need information management tools in real time for continuous improvement and decision support, and Concurrent Engineering can help them achieve this.

Many leading manufacturers have made great strides in optimizing materials usage by implementing powerful supply chain applications, and thus streamlining their manufacturing and planning processes. This is largely because this strategy requires applications across all functions within the company to share and communicate information. Each application used in the product development process needs to be linked to the rest.

Thus, this strategy has enabled many organizations to improve their product development, production, and product support and customer relationships. The evidence suggests that when a Concurrent Engineering approach is appropriately designed and implemented, organizational performance improves significantly, resulting in lower cost, improved product quality, reduction in cycle time and time to market, and improved utilization and coordination of human resources.

iBASEt is a leading provider of high-tech software solutions and services. Learn more about Solumina, its Manufacturing Execution Systems online.

Conducting an Effective Internal Privacy Audit

July 22, 2008 by nurani  
Filed under Corporate

Before an organization can truly dedicate itself to the principles of privacy protection, it needs to take stock of its personal information holdings and the procedures it currently has in place. And in order to move forward on this road to privacy compliance, an organization needs to ask three basic questions: What type of personal information do we hold, where is it stored and how is it managed?

Enter the privacy audit. An audit allows an organization to take inventory of its personal information databank, identify the information needs of the different functions within the organization and understand current information practices, including how and why personal information is collected, used and disclosed. In establishing and conducting a privacy audit, an organization should make sure to keep one basic truism in mind: employees generally do what you inspect, not what you expect!

An internal privacy audit provides a critical self-assessment. It is essential to stress to staff members who have been asked to participate in the audit that they should have no fear of “failing a test” or being called to task for any of their current practices. On the contrary, what an organization needs to focus on at this stage is developing a comprehensive and accurate inventory, one that requires no judgments and no right or wrong answers. The primary objective of the audit must be reinforced: To collect information on current practices that can inform the planning and decision-making process regarding the future application of privacy best practices within the organization.

Once current on-line and off-line practices across the organization are understood, a comprehensive risk assessment can be undertaken. Business practices can be evaluated to identify the gaps in compliance with best practice benchmarks. Based on the level of risk, action steps and timelines for compliance initiatives can be prioritized.

To be most effective, privacy audits must be conducted by someone familiar with privacy issues but not heavily involved in managing day to day operations, such as the privacy office or an internal audit group.

Taking Inventory

The audit begins by taking an inventory of the personal information records currently in existence and of the organization’s information management policies and practices. In some situations, the organization may collect personal information from a wide range of sources, such as customers, partners, contractors, employees, vendors, and even the public at large. Each department in the organization needs to be scrutinized by way of this inventory process in order to determine how and why personal information is collected and used; whether consents were obtained and what form they took; how that information is safeguarded; how long it is retained; and to whom it is released and why.

For an effective inventory, all documentation used to collect and disclose personal information in the course of day-to-day business operations must be reviewed. This important step consists of examining all forms, contracts, confidentiality agreements, third-party assignments, privacy codes of practice, written procedures, fax and e-mail templates etc. By assessing each carefully, one can determine whether the documents are complete and comprehensive in terms of privacy protection or whether they need to be re-drafted or revamped.

It is important when conducting the audit to examine personal information records held in hardcopy, in system folders and other electronic media, as well as any online collections or disclosures. Organizations need to think through all the methods through which personal information is collected. Some examples include:

- Order forms or application forms
- Contests
- E-mails
- Surveys
- Warranties
- Delivery services
- Websites
- Call centre activity and recordings
- Loyalty or referral programs

On of the critical question that needs to be answered during the audit is: What are the information needs of the different departments within the organization? Staff interviews, employee surveys and group discussions can help answer this question. By talking to employees, one can get a really good sense not only of the formal practices, but the informal, accepted norms adopted by the department.

Potential Audit Questions:

- How does your organization (or unit or department) collect personal information?
- Why does your organization collect personal information?
- Are individuals made aware that the organization is collecting their personal information?
- If so, are individuals informed of the purpose(s) for collecting their personal information?
- Is consent obtained from individuals before collecting or using their personal information? If so, what methods are used to obtain that consent?
- How does the organization use personal information?
- To whom does the organization disclose the personal information?
- Are individuals informed of the intended uses and disclosures of their personal information? If so, what methods are used to inform them?
- Is the personal information held by the organization accurate, complete and up-to-date?
- How does the organization store personal information? Where is it stored?
- Who has access to personal information held by the organization and who truly needs to have that access?
- Does the organization have measures in place to protect the personal information it holds from unauthorized access, collection use, disclosure or modifications?
- How long does the organization retain personal information?
- How does the organization destroy or dispose of personal information?

With the audit steps complete, a report is then created, summarizing the results and providing recommendations for the organization to follow based on the areas that need greater focus. Effectively, the report helps the organization devise a thorough and comprehensive privacy plan of attack, one that responds effectively to the organization’s particular needs, and that helps it move forward in the direction of achieving a strong privacy management program.

Fazila Nurani is a privacy consultant, lawyer and lead trainer with PrivaTech Consulting. Fazila has conducted privacy audits in a wide range of industries. She advises organizations on privacy best practices, and reducing the risk of a privacy or information security breach. She may be reached at +1.905.886.0751 or fnurani@privatech.ca.

What Is Concurrent Engineering

July 15, 2008 by jglynn  
Filed under Corporate

Concurrent Engineering is theoretically defined as a systematic approach to the concurrent design of products and their related processes, including manufacture and support. It is an example of group decision making and negotiation that commonly occurs in organizations and involves many agents.

Concurrent Engineering is an evolving process that requires continuous improvement and refinement. It is well established as an approach to engineer product parts, however, the concept has a much broader application. Concurrent engineering is the simultaneous consideration of product and process downstream requirements by multidisciplinary teams.

Specialists from all disciplines, including reliability, maintainability, human factors, safety, logistics, business and management, whose expertise will eventually be represented in the product, have important contributions throughout the system life cycle.

Simply put, it is a business strategy which replaces the traditional product development process with one in which tasks are done in parallel and there is an early consideration for every aspect of a products development process.

This strategy focuses on the optimization and distribution of a firms assets in the design and development process to ensure effective, efficient and concurrent product development process to minimize duplicate or repeat effort and risk.

Concurrent Engineering is now widely accepted as an appropriate method for producing better products faster and for lower cost. Information sharing, conflict resolution and version management are three very important aspects of this process.

Using this business strategy, manufacturers will learn how they can electronically define their critical part attributes both purchased and manufactured, deliver inspection sampling plans to their vendors over the internet and manage the quality trends of each supplier. Paperless process planning allows entire work instructions with data collections to be imbedded directly onto drawings or solid models.

Manufacturers need information about inventory availability, machine uptime and down time, product cycle times, yield, waste, WIP and lot tracking and genealogy. They need information management tools in real time for continuous improvement and decision support, and Concurrent Engineering can help them achieve this.

Many leading manufacturers have made great strides in optimizing materials usage by implementing powerful supply chain applications, and thus streamlining their manufacturing and planning processes. This is largely because this strategy requires applications across all functions within the company to share and communicate information. Each application used in the product development process needs to be linked to the rest.

Thus, this strategy has enabled many organizations to improve their product development, production, and product support and customer relationships. The evidence suggests that when a Concurrent Engineering approach is appropriately designed and implemented, organizational performance improves significantly, resulting in lower cost, improved product quality, reduction in cycle time and time to market, and improved utilization and coordination of human resources.

iBASEt is a leading provider of high-tech software solutions and services. Learn more about Solumina, its Concurrent Engineering software online.

How Are Corporations Taxed Twice?

July 9, 2008 by CashMiller  
Filed under Corporate

There are two types of corporations in the United States. One is known as an S Corporation and the other is the C Corporation. Most corporations today fall under the C category. This category is not just for big businesses either. Small businesses can also be formed as a C Corporation. Usually a C Corporation has a lot of shareholders while an S Corporation does not. If you do decide to form a C Corporation you will be subject to paying a double tax on your profits but if you are the only shareholder or the other shareholders of the company are also employees you can avoid this.

First off you need to know how the double taxation system works. The government and the IRS consider C Corporations separate taxpaying entities. Just like you they have a number assigned to them like your social security number. A corporation is identified by its employer’s identification number or EIN. This number is used on all the tax documents you file and payments that are made to the IRS. As a C Corporation you business is responsible for paying a number of taxes. Payroll taxes are one and taxes on the profits of the business are another.

The double taxation system is very simple. At the end of the year when your accountant or tax professional is doing your tax returns the amount of taxes you owe will be calculated based on the profits your business earned for the year. That is your first tax. The second will be determined by the amount of the dividend you want to pay to the shareholders of the corporation. Assuming you are also a shareholder you will also get taxed on the dividend you are paid when you file your personal tax return on April 15th. That is how you are taxed twice on the same money.

If your corporation has only yourself as a shareholder or only a couple of shareholders that are also employees then there is a way to avoid being taxed twice. But the first thing you have to decide is what you intend to do with your profits. If you’re trying to grow the business and you plan on leaving your profits in the business to fund your growth then you will only have to pay the first tax. As you will not be receiving a dividend anyway you’ll only pay the tax on profits.

If you intend on putting your profits into your pockets then you’ll want to avoid the corporate tax on profits. There is a very simple way to do this. Pay yourself ad your shareholders a bonus at the end of the year. You should be able to at least estimate your profits. And using this estimate you can determine the amount of bonus money the company can pay to its employee shareholders. You of course will still have to pay taxes on this money but because you won’t be paying any taxes on your company’s profits you’ll be able to put that much more money in your pocket. Just make sure you write your bonus check before the end of the tax year.

Cash Miller is an experienced entrepreneur and speaker who has spent over a decade as a small business owner. His years of experience in small business cover a variety of topics. If you are looking for more small business help please check out http://www.smallbusinessdelivered.com

Tax Consequences of Selling a Business

July 9, 2008 by davekauppi  
Filed under Corporate

The purpose of this article is to demonstrate the importance of the tax impact in the sale of your business. As an M&A intermediary and member of the IBBA, International Business Brokers Association, we recognize our responsibility to recommend that you consult your attorneys and tax accountants for specific advice on your business sale transaction.

As a general rule, buyers of businesses have already completed several transactions. They have a process and are surrounded by a team of experienced mergers and acquisitions professionals. Sellers on the other hand, sell a business only one time. Their “team” consists of their outside counsel who does general business law and their accountant who does their books and tax filings. It is important to note that the seller’s team may have little or no experience in a business sale transaction.

Another general rule is that a deal structure that favors a buyer from the tax perspective normally is detrimental to the seller’s tax situation and vice versa. For example, in allocating the purchase price in an asset sale, the buyer wants the fastest write-off possible. From a tax standpoint he would want to allocate as much of the transaction value to a consulting contract for the seller and equipment with a short depreciation period.

A consulting contract is taxed to the seller as earned income, generally the highest possible tax rate. The difference between the depreciated tax basis of equipment and the amount of the purchase price allocated in an asset sale structure is taxed to the seller at the seller’s ordinary income tax rate. This is generally the second highest tax rate (no FICA due on this vs. earned income).

The seller would prefer to have more of the purchase price allocated to goodwill, personal goodwill, and going concern value.

The seller would be taxed at the more favorable individual capital gains rates for gains in these categories with an S Corp, LLC, Partnership, or Sole Proprietorship structure. An individual that was in the 40% income tax bracket would pay capital gains at a 20% rate. Note: an asset sale of a business will normally put a seller into the highest income tax bracket.

The buyer’s write-off period for goodwill, personal goodwill, and going concern value is fifteen years. This is far less desirable than the one or two years of expense “write-off” for a consulting agreement.
Another very important issue for tax purposes is whether the sale is a stock sale or an asset sale. Buyers generally prefer asset sales and sellers generally prefer stock sales. In an asset sale the buyer gets to take a step-up in basis for machinery and equipment.

Let’s say that the seller’s depreciated value for the machinery and equipment were $600,000. FMV and purchase price allocation were $1.25 million. Under a stock sale the buyer inherits the historical depreciation structure for write-off. In an asset sale the buyer establishes the $1.25 million (stepped up value) as his basis for depreciation and gets the advantage of bigger write-offs for tax purposes.

The seller prefers a stock sale because the entire gain is taxed at the more favorable long-term capital gains rate. For an asset sale, (other than a C-Corp) a portion of the gains will be taxed at the less favorable income tax rates. In the example above, the seller’s tax liability for the machinery and equipment gain in an asset sale would be 40% of the $625,000 gain or $250,000. In a stock sale the tax liability for the same gain associated with the machinery and equipment is 20% of $625,000, or $125,000.

The form of the seller’s organization, for example C Corp, S Corp, or LLC are important to consider in a business sale. In a C Corp asset sale vs. an S Corp and LLC, the gains are subject to double taxation. In a C Corp sale the gain from the sale of assets is taxed at the corporate income tax rate. The remaining proceeds are distributed to the shareholders and the difference between the liquidation proceeds and the stockholder stock basis are taxed for a second time at the individual’s long-term capital gains rate.

The gains have been taxed twice reducing the individual’s after-tax proceeds. An S Corp or LLC sale results in gains being taxed only once using the tax profile of the individual stockholder. Below is a tax checklist:

Selling your business – tax consideration checklist:

1. Get good tax and legal counsel when you establish the initial form of your business – C Corp, S Corp, or LLC, etc.

2. If you establish a C Corp, retain ownership of all appreciating assets outside of the corporation (land and buildings, patents, trademarks, franchise rights). Note: in a C Corp sale, there are no long-term capital gains tax rates only corporate income tax rates. Long-term capital gains can only offset long-term capital losses. Personal assets sales can have favorable long-term capital gains treatment and you avoid double taxation for these assets with big gains.

3. Look first at the economics of the sales transaction and secondly at the tax structure.

4. Make sure your professional support team has deal making experience.

5. Before you take your business to the market, work with your professionals to understand your tax characteristics and how various deal structures will impact the after-tax sale proceeds. For example, a C-Corp stock sale at a lower purchase price could be much better than an asset sale at a higher price.

6. Before you complete your sales transaction work with a financial planning or tax planning professional to determine if there are strategies you can employ to defer or eliminate the payment of taxes.

7. Recognize that as a general rule your desire to “cash out” and receive all proceeds from your sale immediately will increase your tax liability.

8. Get your professionals involved early and keep them involved in analyzing various bids to determine your best offer. Know the impact prior to negotiating with your buyer because it is very difficult to change the deal at the eleventh hour due to your late discovery of the tax consequences.

Again, the purpose of this article was not to offer you tax advice (which I am not qualified to do). It was to alert you to the huge potential impact that the deal structure and taxes can have on the economics of your sales transaction and the importance of involving the right legal and tax professionals.

Dave Kauppi
is the editor of The Exit Strategist Newsletter, a Merger and Acquisition Advisor and President of MidMarket Capital, representing owners in the sale of privately held businesses. We provide Wall Street style investment banking services to lower mid market companies at a size appropriate fee structure.

Expanding My Business To a New State

June 2, 2008 by drorklar  
Filed under Corporate

Recently my company experienced tremendous growth. We are now servicing customers in our entire state and just received several large contracts in a neighboring state. With this exponential growth I have decided to expand and establish an office in this new territory. I began researching corporate relocation. I wanted this to run as smoothly as possible and minimize my costs to maintain my profit margin.

Establishing a new office in another state takes time and organization. The first step is to research business requirements in the new state. This includes required business licenses, professional licensure, state tax laws and assistance for those employees who would be transferring to the new location. The key to a successful move like this will be to ensure the satisfaction of all employees involved. I enlisted the help of a company that specialized in corporate relocation.

This company was able to provide a number of services to the employees who are being transferred to the new state. They assisted with the sales of their homes, locating new homes, moving companies and gave everyone a single point of contact to use. This made the advanced team feel comfortable with their decision to accept their new assignment. I appreciated the invoice auditing services. I had authorized payment to the various moving companies, realty services, and other necessary services to make this transition as effortless as possible.

Corporate relocation takes quite a bit of organization. I established small teams within the advanced team. The first team was assigned to establish a location that would be convenient for traveling between both offices. The second team was responsible for obtaining all proper licensure for the business, employees and establishing our general business presence. One team was established to purchase the necessary office and service equipment. We wanted to provide a few employment opportunities in our new location. So it required an established human resource team.

After three months of planning, construction of new offices, preparing employees for their move and hiring some additional staff from the locality the move began. The corporate relocation company that we were using for our employees had hired top real estate agents that worked closely with everyone and most had sold their homes and purchased new ones. Moving companies were carefully packing and loading personal belongings. I received invoice audits for review to ensure proper payment. The new human resource team acquired the necessary accounts to ensure continued medical and financial benefits.

Finally we completed corporate relocation. All employees old and new were established in the new office building. Services went uninterrupted, customers were pleased, employees were satisfied with their decisions and we were granted more contracts it another state. The ordeal of opening yet another office loomed before us. We felt confident that we could do this again. We have already established a handbook for our company that will make this next transition go as smoothly as the first one.

Nir Dotan is a writer and promoter of Omega Shipping services, and
Omega Shipping Local as well as International Moving.

Principles of Safety and Occupational Health Training

June 2, 2008 by  
Filed under Corporate

To become an occupational health and safety professional you must have educational qualifications and experience. You also must pass certain written examinations. All occupational health and safety specialists and technicians must go through on the job and classroom training, to learn about the relevant laws and inspection procedures.

The federal government and some other employers require that you have a 4-year college degree in safety, or some allied subject, to be eligible for some specialist positions. To apply for some positions, it is also necessary to have relevant working experience. To be successful in this field, it is essential to be aware of the principles of safety and occupational health training.

Certification

Certification is available through the American Board of Industrial Hygiene (ABIH) and the Board of Certified Safety Professionals (BCIP). The Certified Industrial Hygienist (CIH) and Certified Associate Industrial Hygienist (CAIH) credentials are offered by the ABIH. The Certified Safety Professional (CSP) credential is offered by the BCIP. Certification is voluntary, though many employers encourage it.

The Council on Certification of Health, Environmental and Safety Technologists is a joint effort between the ABIH and BCIP. It awards the Occupational Health and Safety Technologist (OHST) credential. For certification, you must first meet the qualification and experience requirements and then write an examination.

Being Up To Date

Health and safety training services aim to keep you informed about the latest changes in workplace safety, risk assessment and management, indoor air quality, industrial hygiene, laboratory design etc. Nuclear safety, radiation waste management, radiation protection and environmental management are also covered. The principles of safety and occupational health training need to be followed for the training programs to be effective.

Getting a Buy-In

As per the principles of safety and occupational health training, before starting a workplace health and safety training program it is better to do a survey to identify the underlying concerns of the employees to get clarity and to get a buy-in from employees of all levels.

Employee Health and Safety

Employee health and safety training programs are initiated with the objective of making employees take responsibility for their own health. This can be done through programs for enhanced fitness, weight control, better nutrition and stress management. Programs for giving up smoking, better use of medical services and control of chronic illnesses are also organized.

These programs can make employees feel that the employer cares for their well-being. They can reduce absenteeism, lower health care costs and make employees more fit to work. Professional counseling can help employees to deal with issues like substance abuse and family problems. This is as per the principles of safety and occupational health training.

Please visit our site for Health and Safey Articles. Also find useful information on Health and Safety in Work and Occupational Health and Safety Training.

Booking A Hotel For A Business Trip

May 29, 2008 by vgevge  
Filed under Corporate

Perhaps you have been given the task at work of booking a hotel reservation either for yourself individually for a business trip or for a group of colleagues to get together for a meeting. If so, there are a number of specific points to bear in mind before making such a reservation.

First of all, it is unlikely that it will be suitable to go purely for the cheapest hotel, so be prepared to go for a little more in order to ensure that the people who are there to work can do so in comfort, able to get decent rest and ensure that there are enough facilities for them to do any work necessary. It may be the case that you or your colleagues will need to use a computer, possibly with internet access. If this is the case there are a couple of options available; either use your own dial up internet connection and plug it in to the hotel’s telephone point in your room.

This may not always be possible of course, and it might be worth checking with the hotel in advance if this can be arranged. Some hotels do offer internet access to all residents, but it is important to ask whether this is across the hotel as a whole or specific to a room or area and also whether it is just at specific times.

If you and your colleagues are meeting in the hotel for a meeting as well as staying overnight then you will need to find out about the availability of conference rooms. Points worth asking about will include not only about availability and cost but also how many people will be able to sit in there and what other facilities there are such as television and video, screens or walls on which to project displays, and internet access. If there is only one internet point in the room it might be worth taking a wireless router so that all members of the meeting are able to access the internet simultaneously.

The time and day you choose to book the hotel room will also have a big influence on the price. Generally most hotels anticipate the business meetings to take place on Fridays and Saturdays, and business rates are usually lower on these days. It is worth getting quotes from the hotels you are interested in for different days, to see how they compare.

Another aspect which has a big influence on the cost will be the location of the hotel itself. If the members of the work meeting will not have to leave the hotel as they will be both staying there and meeting in the conference room there, then it may not appear to be important to ensure that the hotel is located in the town centre or near some other popular amenity. If the hotel is further away from the typical tourist attractions, then the price will be substantially lower. However, it would also be worth considering the fact that these people may need to be travelling to this location, and therefore convenient access to the location from rail or bus networks might prove worth the extra money in order to provide greater convenience.

Victor Epand is an expert consultant about luggage, cruises, hotels, and shopping. You will find the best marketplace for luggage, cruises, hotels, and shopping at these sites for bags, luggage, hotels, cruises, business trips, and shopping.

Next Page »